First off, you are a small business. Unlike big businesses that can afford to advertise for name recognition and future product sales, you need an advertising plan that will create sales now. A good approach to this would be to offer something special in your advertisements.
People buy things every day. However, not all people make their decision to buy any particular product or service for the same reason. Some consumers care only about the price while others are more concerned about the quality. You can easily appeal to either of these groups.
Offer Different Priced Versions
Some customers just do not want to pay the full price for anything, while others are concerned about only getting something for the lowest price regardless of the quality. You can appeal to these types of customers with a discounted or scaled down model that sells for less.
On the other hand, there are those who are not opposed to paying a little more to get a quality product and/or service. You can increase your average sale by offering your premium wood products or a combination of products at a higher but fair price.
Use Alternative Marketing Methods
Find the marketing methods that your competition may be overlooking. There are many low-cost ways to get the word out about your woodworking business.
Create a website or blog. Promote your woodworking business with mailings. A small ad printed on a simple postcard and mailed to perspective customers can generate sales leads and website traffic.
Run smaller ads. This will allow you to have more advertisements for less money. Shorter, smaller ads have a surprisingly better response rate than you might think. Smaller ads often produce better results than their larger counterparts.
Consider Joint Venture Advertising
Contact some of the non-competing businesses in your area that serve the same customer base as your woodworking business. Suggest starting a cooperative advertising campaign with them. You could promote their business by referring customers to them and they would in turn do the same for you. You could even offer discounts to the referred customers. This type of cross promotion results in more sales for both businesses and literally costs nothing…
Reward Your Customers
Take advantage of your woodworking business’s most valuable asset: your current customers. These people know you and have come to trust and believe in your work. It is a lot easier to entice more business from a prior customer than someone who hasn’t bought from you yet.
Alert these customers to any new woodworking products or services before you release them to the general public, and offer them a special deal.
Your satisfied customers are your best advertisement, so use this to your advantage and reward them whenever you can. Give your customers a reason to refer you to their friends. Develop incentives that will encourage them to spread the word about you and your woodworking business. A discount on their next product is well worth a new customer.
These simple marketing tips provide affordable ways for your woodworking business to create a customer base and produce sales quickly.
Writing has emerged as one of the most preferred freelance career options for people who have good language skills. By writing online, a person can now make good money. However, it needs to be understood that not everyone can write articles that will be accepted by the online clients. What the online media needs is a writer who can follow some basic writing rules so that the articles that are written by him or her meet the purpose.
In most cases, writers are needed to write online articles that comply with certain rules and standards that will make the client’s webpage rank higher. This is perhaps the most important and basic purpose of article writing. The clients therefore look for writers who understand SEO and other such techniques that make the article more visible thereby making the online business of the client more prominent over the World Wide Web.
Here are the basics that a writer should know about what a client looks for in the articles:
1. Uniqueness – The first aspect about writing articles for clients online is to maintain uniqueness. The fact that you have been paid for the articles you write is a reason enough to understand that you are being paid for your efforts to research on the provided topic and write and not to copy from the information already or readily available on the internet. There are various tools that help you to check the originality or uniqueness of the article you have written. The most popular being Copyscape. It is unique and original content that will be ranked higher and help your client increase the visibility of his online business.
2. High quality – The next important thing about the articles that you write is the quality. It is important to keep in mind that the language you choose to write the article in should be very familiar to you. If you are writing articles in English, you need to be sure that you write flawless articles which are perfect in English grammar and thought flow. This applies to writing articles for clients in any other language as well. No matter how unique or SEP streamlined your article is, the client will always want to pay for articles that have good content so that the readers get attracted to it.
3. Keyword-rich content – When writing for online submission or online publishing, it is important to understand that the articles that help the webpage or blog rank higher are always that are preferred. This means, that you need to have a proper understanding of what keywords you need to use in your article and the keyword density you need to follow. In most cases, the clients will state the keywords and keyword density. It may help you even further if you are able to o some keyword research using tools like Google AdWords to further enhance the visibility of your articles by the search engines.
Writing articles for online clients to get paid is definitely an easy way to earn some passive income. However, it is important to get some basic training on content development to enhance your exposure and understand the above parameters better.
Millions of people flock to eBay every year to complete easy purchase transactions. As the leading online auction site, eBay also offers a potentially lucrative opportunity to begin a home-based business. The most common dilemma for new eBay vendors is where to find items to auction off. The following tips are guaranteed to assist with finding the perfect inventory for an eBay auction.
1. Look for unneeded and unwanted items in your home. Remember the old saying, “One man’s trash is another one’s treasure.” Surprisingly there is a market for almost anything found in a typical family home. Video games, jewellery, brand-name clothing, and baby items do especially well on eBay.
2. Join a liquidation alert website. Through a series of internet and cellular alerts, members of liquidation websites stay current on where and when to look for discounts. Basically, if there is a close out a store within a specified distance from location settings, the pertinent information is forwarded by email or text, right as the deal closes. This system ensures customers always get the best items for the best possible cost as soon as it becomes available.
3. Join a wholesale website. These websites tend to sell in bulk and it may be necessary to keep an inventory. Those who choose wholesaling need a starting capital and will need to consider the overhead. Another option in wholesaling is partnering with a drop-shipping company. Drop-shippers keep the inventory and allow their products to be distributed through affiliates. In some cases, it may be necessary to subscribe to several companies.
4. Browsing estate sales can produce numerous bargains. Estate sales are designed to sell entire households full of goods rapidly. Become familiar with popular items on eBay and search for similar products to purchase and resell. Estate sales provide the opportunity to acquire items at a low price and auction them for a profit.
5. Although it can be a gamble, storage facility auctions are often a goldmine. When customers have not paid their storage fees for more than 60 days, the storage center becomes legal owner of all contents. Auctions are held in an attempt to recover the storage cost. Items are auctioned off in groups, as a whole, or one at a time for bigger ticket items. Buying in groups or as a whole is risky as individual items are not disclosed; however, valuable contents are common finds in storage auctions.
6. Look at the clearance sections in a selection of stores. All retailers have clearance aisles, and depending on the season, items can be resold. Out of season products will not sell well. Unusual or hard to find items and items in high-demand on eBay are the best for a quick profit.
Marketing online has become a very profitable way of marketing products and services of the company. Online advertising is one method of advertising that uses the Internet to deliver the marketing message that can attract customers. World Wide Web is the main medium that can be used as part of online advertising to attract customers and spread the name of the company. There are also several examples of online advertising such as email marketing, banner ads or contextual ads on various search engines.
The benefits of advertising business internet marketing are:
1. Ad beneficial for sellers and buyers. This is mutually beneficial. Sellers use advertising to promote products on the internet by providing an explanation of the details of products both in price, usability, and benefits of these products. Buyers who come to the site, they know about the various products from these ads and can choose according to their wishes.
2. Before the Internet, advertising is limited to newspapers, television and so on. Along with the development of the Internet, we can use a variety of ways to advertise our businesses either through email or posting through various websites. Through advertising on the internet allows you to expand the business globally, not limited to time and place.
3. Internet is becoming increasingly popular in line with the number of people who use these systems and tools. Almost all people use online facilities to perform the work as they use email to send and receive the official letter to the company or using social media such as twitter, Facebook, and others. By using advertising on the internet the more people will see and some of them will make a purchase.
4. Advertise your business with the internet; you will be able to reach very specific target audience through this online facility. This is often referred to as SEO Optimize system where you use specific keywords for specific markets. There is also the term PPC or pay per click where you need to pay for keywords that you are advertising on the internet.
5. Online ads can reach every person in the whole world in a small time period. Some tools or software is provided either free or paid; where you can choose which best suit your business. On average a good website can be optimized in a few months and with time running it will be increasing visitors and buyers so that we get a return on investment.
6. Cheap online advertising as a source of advertising would cost so much while placing an ad in the newspaper or television will be more expensive than online advertising. You can also get a clear picture of how much money he would spend and how much profit from your investment.
If you have not done in the advertising business internet marketing, it is good you start to learn the details and start running. This not only shortens your time in business, but you can increase your profits away from what you get. Of course, learning from the right sources and correct.
You might disagree, but hear me out on this. Before you buy an over the counter age spot remover, be sure to read the label of ingredients. If you don’t know much about cosmetic ingredients, take a few minutes to read this article, before you buy anything.
Cosmetic manufacturers in the US are allowed to use ingredients that have not been proven safe. Only a few highly toxic ingredients are banned. The majority of allergens, irritants and toxins that were used decades ago are still being used, today.
Petrolatum and mineral oil are still the primary ingredients in creams and lotions, even though it is known that they do not improve the skin’s moisture content. Paraffin is still a primary ingredient in a variety of different cosmetics, even though it is known to strip the skin’s Uncategorized oils and cause excessive dryness.
Petrochemicals, parabens, petroleum-based alcohols…basically, the stuff that they can’t use for anything else is “recommended” for use on your skin. Thousands of years ago, health experts told their patients that they should not use anything on their skin that they would not eat. That motto should have never been ignored.
When it comes to an over the counter age spot remover, the most common ingredient in products manufactured in the US is hydroquinone. It’s effective, but it’s not safe. It has been banned from cosmetics by companies in the European Union. But, it is still prevalent in the US.
Hydroquinone works by inhibiting melanin production. Melanin is the hormone or pigment responsible for the skin’s color. It is also what makes up a clump like a freckle or a group of “so-called” age spots. It would be more accurate to call them sun spots.
If you use an over the counter age spot remover containing hydroquinone, you could increase your risk of skin cancer. A Uncategorized extract from the nut-grass plant is just as effective, but there are no risks associated with its use. But, here’s a question.
Do you just want to get rid of some spots or would you rather even out pigmentation, reduce wrinkles and improve your skin’s overall appearance? Would you like to start delaying, instead of speeding the signs of aging? You can do those things, if you use the right creams on a daily basis.
Instead of throwing your money away on an over the counter age spot remover, start shopping for a good anti-aging cream. Ingredients that are proven effective for that purpose include the protein keratin, the antioxidant coenzyme Q10, Uncategorized vitamin E, extracts from wakame kelp, Shea butter, avocado extract and grape seed oil.
It can be hard to read an ingredients label. Regardless of what the compound is, it looks like some sort of chemical, because of the International Nomenclature for Cosmetics. Some companies are helpful. They list both the common name and the “technical” name.
Make no mistake about it. You can still buy an over the counter age spot remover, if you want. Just be sure that it does not contain hydroquinone. Nut-grass extract is safer and probably more effective.
Visit my site to learn about more amazing safe Uncategorized skin care substances you have probably never heard of.
Electronic cigarettes are available in many different styles such as mini, pen style, cigar style, traditional cigarette and much more. Those using ecigs report that they find the device to be much better in helping them quit smoking than other quit smoking devices. They give the same kind of sensation as that of smoking a traditional cigarette, but without the side effects.
How do electronic cigarettes work? They have a battery which is used to work an atomizer. The atomizer heats up the nicotine cartridge that vaporizes when the device is switched on giving off vapor-like smoke that dissolved in the air quickly, but which gives a same feeling as taking a drag on a traditional cigarette.
E-Cigarette cartridges contain the nicotine solution that vaporizes when the device is activated. The vapor when inhaled gives the same sense of satisfaction as that of smoking a traditional cigarette, but without the side effects. Those using ecigs report that the device mimics a real cigarette to the T’ and that they did not feel like smoking so often or getting back to using their usual pack again.
E-Cigarette cartridges are available in different flavors. You can find the traditional cigarette flavors such as Marlboro or Camel and there are also a range of non-nicotine flavors such as menthol, melon, strawberry, pepsi, champagne, orange, lilac, whiskey and vanilla. Nicotine solutions are available in different nicotine dosages such as 68 mg/ml, 1014 mg/ml, 1618 mg/ml, and 2054 mg/ml.
When starting out on ecigs, user begin with a nicotine solution that has a higher level of nicotine level because they feel more like the traditional cigarette brand that they have been using so far and then reduce the nicotine level. There are electronic cigarette cartridges available with zero nicotine levels.
Instead of opting for refill nicotine cartridges, you can refill existing cartridges by yourself. Open the cartridge device and use a paperclip to remove the liquid container from it. Add juice to the container using a dropper and do not overfill. Make sure that the cartridge is filled correctly. Push the container back into the cartridge device, which is to be placed into the atomizer.
ECigsUnlimited provides a range of e-cigarettes and electronic cigarette cartridges at the most reduced rates. You can find them in different styles along with a range of accessories that can be used to enhance device usage.
Beautifully situated across from the Woodstock town green is Roseland Cottage built in 1846 by Henry Bowen with its colorful array of flower gardens. A classic example of the Gothic Revival architecture that was just becoming popular in the mid 19th century characterized by a steep roof line crowned with ornamented chimney pots, intricately detailed gables overhanging diamond leaded window. The siding has always been painted in a vibrant coral pink that has given the cottage its popular name as the “Pink House.”
Henry Bowen grew up in Woodstock and built a successful dry goods business in New York City specializing in silks. He and his wife Lucy enjoyed summers away from the city and Roseland Cottage was their country house where they entertained friends and powerful political connections including four United States Presidents. Henry and Lucy Bowen had ten children and Woodstock with its rural atmosphere and Henry’s long family history rooted in the area was the perfect retreat from the summer heat and congestion of the city.
Joseph C. Wells was the architect commissioned by Bowen in 1845 to design the 6,000 square Foot Gothic Revival Cottage for his growing family. The layout and design were deeply influenced by the principles of Andrew Jackson Downing who was a leading 19th Century landscape architect. The grounds include a garden house, carriage barn, an icehouse and aviary, but most notably an extensive 3,000 square foot boxwood parterre garden.
After 1850 when the Bowens began spending each summer in Woodstock, they planted the garden that graces the front of the cottage. It’s comprised of 600 yards of boxwood hedge surrounding twenty-one beds of spectacular annual and perennial flowers that have been a central feature of the cottage and Woodstock ever since.
According to family legend, Roseland Cottage was named after the family’s favorite flower, the rose, and it has always been painted pink. A scientific analysis by Historic New England identified thirteen shades of pink in the layers of paint over 160 years with the current coral pink being the color in the 1880’s that’s consistent with other decorative details in the restoration of the house.
Bowen was a political activist, an abolitionist and early supporter of the Republican Party which was the liberal party at the time that fielded the first abolitionist presidential platform in 1856. His dry goods business went bankrupt leading up to the Civil War due to his anti-slavery activism which caused irreconcilable differences with his Southern clients. He refused to support the Fugitive Slave Law and told Southern clients they could “Buy my goods – not my principles.”
After his business failed, he co-founded a successful insurance company, as well as founding and becoming editor of a popular anti-slavery newspaper, The Independent. With this newspaper, he became an important player in politics as the Republican Party grew stronger throughout the later part of the 19th Century.
Lucy Bowen tragically died from complications of giving birth to their tenth child in 1863. Henry remarried two years later Ellen Holt who became a loving mother to his children, and gave him a son. As his family continued to grow and his children had grandchildren, Bowen expanded Roseland Cottage and purchased lots surrounding the cottage until in 1870 the property was approximately six acres.
Beginning in 1870, Henry Bowen began hosting Fourth of July Independence Day parties as a way of promoting patriotism that drew hundreds of distinguished guests and thousands of attendees every year for the next twenty-five years. Four United States Presidents including Ulysses S. Grant, Benjamin Harrison, Rutherford B. Hayes and William McKinley took part in these festivities.
The Fourth of July parties eventually grew to be so big that Bowen purchased sixty-acres in Woodstock to develop a public park to host the celebrations. Roseland Park featured a windmill that pumped water from the lake into 3 marble fountains with statues, there were fields of hitching posts for the “parking” of the horses that people rode in on.
It had a two-story bathing shed that were changing room where you could rent a woolen bathing costume weighed 20 lbs when wet, with a band-stand above it where bands would play music to the gathered picnickers. Roseland Park was first opened in 1876 during the centennial celebrations and in keeping with Bowen’s will has been open to the public ever since.
Roseland Cottage is open to the public between June 1 and October 15. Designated a National Historic Landmark in 1992, and widely regarded as one of the best preserved examples of Gothic Revival architecture in America makes Roseland Cottage one of Woodstock, Connecticut’s most important historic homes.
If you are connected to the internet, chances are that some or other program that wants to track your movement has violated your right to privacy. They are a menace and can slow down your entire system because there are many of them. To detect and remove such programs from your computer, you need to look for spyware removal software and have them installed. I will also be introducing a high quality virus, adware and spyware software that speed up my PC significantly.
As mentioned, they can slow down PCs speed, but fortunately, they have no malicious intent such as a virus program. All they are interested in is where you shop online, what keywords you use and how often you visit certain websites. This information is sold to companies who sell you items according to what your preferences are. In other words, they want to get to you first.
Today there are a myriad of software programs that are specially written to remove spyware from your computer. A spyware removal program will start scanning your computer for such programs and will list them once they are detected. You can then choose to delete immediately or later or automatically. Your disk space can instantly have more space, making your computer faster than before.
Not only are there spy bots on the internet, but programs like adware and dialers are also used to get your information. To have them removed you also need a spyware detection program. As time marches on, there will be other programs which will try to spy on you, but fortunately there are programmers who work hard to counter these attacks.
It is therefore wise to get a package that can do a lot of things and not just one thing at a time. This makes it possible for you to set it up so it will detect all unwanted files on your hard drive and delete them on a daily basis.
You will be able to surf the net with the knowledge that your hard drive is protected against snoops and that there are no back doors where they can enter. So look for spyware removal software that is powerful enough to do this. Compare prices and performance so that you can make an informed decision in which one to buy.
If you have ever fancied the thought of creating your own information product and publishing it but thought it was just going to be too expensive, then I have some good news for you. You can write your own information product and distribute it yourself online as a digital product.
All you need to do once you have written your masterpiece is to sell it from a website. Most people have a PayPal account these days and you can very easily create a payment button through their interface to place on your web page.
Before product creation commences you will first need to carry out some research into your chosen topic. You will find it easier to write your information if you have some interest and knowledge in what you are going to write about.
A good way to find out what sort of information people are looking for is to go to Yahoo! Answers and see what questions people are asking. Look especially for questions that occur regularly.
You can also visit forums and communities to gather more information. Use surveys or questionnaires to find out what information people are wanting to find out about.
By just carrying out a little preliminary research you will be able to determine some of the most common questions that crop up. Therefore identifying a need for information, you can then fulfill that need by creating an information product.
Any product you create needs to be of excellent quality that provides a solution to the problems that you identify. You can use the questions to provide you with inspiration for your chapter titles.
You need to ensure that there is a market for the product you propose to create. This is very important because no matter how good your information is, if there is no market, then you simply will have no one to sell to. If there are no other products in your market then you should worry. That could possibly mean there is no market, or at least no buyers in that market.
Look to see if there are already books and magazines that cover the subject you have chosen. If there are, then it is a good indication that there are people who are prepared to pay for that information.
You can also carry out a Google search for your specific subject matter and see if there are paid adverts on the page. If there are none, then it is highly likely that this isn’t a profitable niche and you should choose one that meets all these criteria.
By taking the time to carry out these few simple steps can save a lot of wasted time and effort. Too many people create information products and then look for a market to sell it to. You need to find the market and their needs first, create your information product and then put it in front of these people.
A lot of people are lured to the beautiful and enthralling Las Vegas in the state of Nevada. In fact, every year, around 35 million tourists flood the city for the shows, gambling and so much more. Typically, the city is considered to be in a hot climate and many people make the mistake of packing for their trip by taking only clothing appropriate for the hot weather. What they do not know is that Vegas can be actually cool, or cold, depending on the time of the year you visited.
Las Vegas, also known as the Sin City, is surrounded by the Mojave Desert, the reason why most people who have not been here believed that flip flops, string bikini and a pair of shorts are must-have clothing items to pack for their trip. The truth of the matter is that while the weather sees soaring temperatures, it can also get cold in the city like most desert regions.
Fall and spring in the city are moderate as far as the temperature goes with highs ranging in the high 70s or lower 80s. Every year in May, the weather begins heating up a bit and the average temperature can hit around 90 degrees every day. However, by June, temperatures are recorded for days end in 100s. The heat is dry making it seem unbearable to those people who have breathing problems. To make things worse, the concrete and asphalt on the Strip is making this dry heat seem even hotter and dryer meaning the temperature on the sidewalks of the city several degrees higher.
When planning to have a weekend vacation during the three hottest months – June, July and August – you should make sure to limit heat exposure every day especially during times when the sun is highest in the sky and giving out most heat. Often, tourists get cold while having vacation in Vegas during hot months despite the warm weather. Being able to know a bit more about the weather of the city helps you in packing your suitcase better for the weather. The most important thing to keep in mind is that regardless of the season you want to travel in, you should always bring a sweater and appropriate shoes for cold weather most especially during the night. When traveling to the sin city during hot times of the year, include thin tops and pants to keep yourself comfortable.
You also need to bring a scarf or hat as covering for your head. Make sure to bring sun block and sunglasses to protect your eyes against exposure to UV rays. When packing for a weekend vacation in Vegas, bring versatile items you can put on quickly in case of rapid change of temperatures. If traveling to Vegas during winter, don’t mind bringing bathing suits unless you planned of staying in a hotel with heated pools. Being prepared for the climate and knowing the right things to pack can definitely make your vacation in Vegas enjoyable and more memorable.
In 2012, Ferrari unveiled the new F12Berlinetta super car to replace its aging Ferrari 599 GTB Fiorano grand touring super car. The same front-mid engined, rear-wheel drive layout was carried over and improved upon with brand new technology, a more refined chassis, and even better performance, wrapped in a redesigned shell. With the new super car being so new to the market, there have not been any upgrade programs or modifications available for owners until Novitec Rosso introduced its new performance package with engine tuning, chassis upgrades, 3 piece wheels, and interior refinements.
Compared to its successor, the Ferrari F12Berlinetta features a larger, more powerful 6.3-liter, Uncategorizedly-aspirated V-12 engine that produces 640 horsepower. The team at Novitec Rosso thought that the factory output just wasn’t enough and developed a new set of upgrades that greatly increased power. Instead of creating an all-out engine upgrade program that modified the inside of the engine, the German tuning company focused mainly on bolt-on upgrades to send more power to the rear 3 piece wheels. The 6.3-liter engine was fitted with a new sport air intake system, a new exhaust with steering wheel-adjustable butterfly valves, and an ECU tune that optimizes the ignition, timing, fuel injection, and pushes back the engine redline to 8,900 RPM.
The result of the engine upgrades is an astonishing 763 horsepower (545 kW) at 8,500 RPM and 518 lb-ft. (703 Nm) at 6,300 RPM. This enables the Italian super car to accelerate to 62 mph in less than 3.1 seconds and reach a top speed of over 345 km/h (214 mph), making it both the fastest and most powerful Ferrari on the market.
In order to reliably be able to put all of that power to the ground without constantly losing traction, the Novitec Rosso team had to upgrade the chassis and add 3 piece wheels. For better handling and an optimum center of gravity, a set of sport springs were installed that reduce the ride height by 40 mm at the front and rear axles. A new hydraulic lift system was also installed to raise the front axle by 40 mm to overcome speed bumps and parking ramps, and automatically lowers at 80 km/h. A new set of 3 piece wheels were fitted in a 9.5J x 21 front and 12J x 22 rear staggered setup and equipped with 255/30 ZR 21 and 335/25 ZR 22 Pirelli high-performance tires to improve overall grip and handling properties.
Novitec Rosso also allows for customers to add interior options in leather, alcantara, and carbon fiber for a custom look. The exterior can be fitted with black tail lights and side markers that are the only other visual modification besides the 3 piece wheels.
There have always been debates about what constitutes distraction or different levels of distraction whilst driving a car, ranging from listening to the radio, having rows with kids to generally having a lack of awareness or understanding of road sense as to what is going on around you.
Cellphones and the use of cellphones whilst driving have taken this debate to a new level. It is simply not an academic debate any more since the use of cellphones both for making and receiving calls and for sending and receiving text messages or SMS messages has become widespread in most countries in the world.
Cellphones have come a long way since the first one appeared in the James Bond film from Russia with Love, and are now considered a routine part of most people’s drivers experience. Car manufacturers are increasingly building and integrating cell phone capabilities into the vehicles themselves, either by way of Bluetooth technology or other sorts of technological adaptations of cellphones.
When cellphones first became widespread they were often known as car phone’s, because that was where they were mostly used. Because of the size of the car phone it meant that most people would only use them when the car was stationary and would consciously make an effort to pull over or stop in a safe place before answering all receiving calls. At cellphones have changed in size and capability to reverse became true. More people began to find it easy and often necessary to make or receive calls during the course of a journey and subsequently do not think of it as being risky or distracting behaviour.
After a while governments began to realise both the normalisation of using a cellphone whilst driving, and the inherent dangers and risks associated with such. Many states and governments introduced laws that made holding a cellphone whilst making or receiving a call a criminal offence. The use of Bluetooth technology and other types technology allowed drivers to make and receive what are known as hands-free calls which were deemed to be safer and less distracting and physically having to hold a cellphone handset in the hand whilst driving.
That belief that hands-free driving is safer may or may not be true. The reality is that in most places it is legal but has almost been superseded by a bigger problem, that of sending and receiving text messages or SMS messages. This is a widespread and incredibly dangerous practice, not least because it involves the use of one or both hands whilst driving, but it also requires the driver to look at the screen of the cellphone whilst sending or receiving text messages rather than looking at the road around them to see what is going on.
The United States government has done research that shows that the use of a cellphone whilst driving can effectively be as distracting or have a similar effect to that of the driver being intoxicated was driving. It is an incredibly serious issue and one which most legislators have in reality given lip service to. The enormity of what it means in terms of potential fatalities or accidents is huge. In terms of car safety the any real safe use of a cellphone is when the car is stationary and effectively off-road so the driver does not have to concentrate on what is going on around them at the same time. In terms of car insurance there are a number of scenarios where the driver of the car, if involved in a fatality or accident that occurred whilst they were using a cellphone improperly, could have their car insurance compromised.
In the old days, the idea of being able to relax in a dentist’s office is preposterous and laughable. Who would be able to stay calm amidst the noise of the drills and children crying their heads off and coming out with swollen cheeks? It’s all enough to make you swear off dentists as long as you live.
That was how people felt about it until the advent of dental spas. Dental spas are defined as establishments or facilities whose dental programs are run by a licensed oral health care provider, who might also be referred to as a dentist or independent dental hygienist. The services one can expect from these facilities are an integration of traditional dental and spa treatments, such as massage therapy, skin care and body treatments.
In line with this, a new field of dentistry referred to as “Spa Dentistry” is defined as the practice of methods and services not normally associated with dental care like facials, paraffin wax hand treatments, aromatherapy, reflexology, micro-dermabrasion, Botox and other treatments meant to rejuvenate and pamper. The term “dental spa” was coined by the media as a means of reference to this new dental practice of having patients relax before going in for any dental treatment.
Dental spas came about to address most people’s anxiety about going to the dentist’s office for their bi-annual check-ups or for any treatment needed. Approximately 8 out of 10 people have been found to prefer avoiding essential dental care just because they are afraid of going to the dentist’s office, something that mustn’t be the case. While this may seem like something new, the concept of dental spas actually goes back to the time of the ancient Greeks and Chinese who used certain methods to keep a person suffering from a toothache relaxed. The first recorded dental spa was during the 18th century in Bath, England when a woman known only as Miss Curris made her dental patients relax by offering them massages, as well as skin and body care before treating them.
Dental spas are perhaps the best thing to happen to people who have an irrational fear of dentists. They finally have a reason to muster up the courage to go for their important check-ups without quaking in their boots. In addition to having a spa-like atmosphere, which makes patients think and feel that they are anywhere but at a dentist’s office, it is the prospect of being able to avail of other salon services that encourage patients to forego their fear. Who can resist a relaxing manicure while undergoing root canals?
Dental spas are also recommended for patients with heart conditions and anxiety disorders. Not only are they able to relax, but the conditions also ensure their safety, making the dentists’ job easier. It is never easy to deal with unhappy and nervous patients who squirm in their chairs and complain loudly even before the instruments touch their teeth. For difficult to relax patients, dental spas offer sedation dentistry, which involves the use of anti-anxiety medications or laughing gas (nitrous oxide).
So if you’re one of those who equate a visit to the dentist’s office to a date with Godzilla, you now have a great reason to forget about your fears – just relax and leave everything in the hands of the experts and you’ll soon wonder what you were afraid of to begin with.